One NZ All In Bringing One Story to Life

One NZ Annual Conference 2025

One NZ Legends is the company's annual conference and awards programme, celebrating the people who drive the business forward. Following the success of the previous year, Uno Loco returned to deliver the 2025 event, developing a creative identity inspired by the theme ‘All In’ and bringing it to life across the conference and awards experience.

VISUAL IDENTITY | DESIGN | MOTION DESIGN | PRINT | EVENT MANAGEMENT | ENTERTAINMENT | TALENT | AUDIO VISUAL | REGISTRATION | TECHNICAL DIRECTION | H&S MANAGEMENT | PRODUCTION MANAGEMENT | CREATIVE EVENT DESIGN | BRAND EXPERIENCE DESIGN | STRATEGIC EVENT DESIGN | CONTENT PRODUCTION

The event needed to bring One NZ's culture to life in a way that felt authentic and engaging. Rather than simply presenting information, the experience had to reinforce connection, accountability and trust while creating a memorable celebration of its people.

A person standing in front of a large digital screen displaying information about 'Legends 2025 All In' event, with a green-themed graphic background and the text 'Welcome' along with the website 'one.nz'.
An empty stage set up for a conference with a large central screen displaying "Legends 2025 ALL IN" and scenic nature visuals, surrounded by smaller screens and green stage lighting, with chairs facing the stage.

Opportunity

The ‘All In’ theme provided a strong storytelling platform, allowing us to carry one consistent narrative from the opening session through to the awards celebration. By extending the identity beyond the stage into motion, presentations, environmental branding and printed collateral, every interaction became part of the same story.

Our response

For the second consecutive year, Uno Loco delivered the event from concept through to execution, including creative identity, motion graphics, video production, presentation design, AV design, theming, logistics, show calling and stage management. Motion and video content became key storytelling tools, with the opening film illustrating how individual contributions combine to create collective success. From coffee cups and menus to stage content and presentations, every element worked together to create a unified experience.

What made it special

Great events don't rely on a single standout moment. They build rhythm, creating a story that unfolds throughout the day. By combining thoughtful storytelling, integrated design and seamless event delivery, we carefully shaped the pace and energy of the experience from beginning to end. Attendees left not only recognised for their individual achievements, but with a stronger sense of connection to their colleagues and their shared purpose at One NZ.

A large conference or presentation event with an audience facing a stage showing a digital screen. The screen displays "Legends 2025 ALL IN" with a green nature-themed background. Bright stage lights illuminate the scene.
Crowd of people gathered in a modern indoor space with banners hanging from the ceiling displaying words 'Heart,' 'Grit,' and 'Freedom,' and a sign indicating the year 2025.
A group of people walking outdoors, smiling and holding drinks, with trees and modern buildings in the background.
A man with glasses and gray hair is standing on a stage, holding a microphone, with a dark background and some abstract visuals or screens behind him.
A group of people standing outside a building, waiting to enter, with a large digital screen above them displaying the words 'Legends 2025 ALL IN Welcome' and the logo 'one.nz'.
A man talking and gesturing on stage at the Legends 2025 event, with a large screen behind him displaying the event name and slogan.
A woman standing on stage, smiling, holding a tablet, with a large digital display behind her that reads 'Legend 2025 ALL IN'.
A man with a beard, is standing on stage giving a presentation. Behind him are large screens with various text related to business and technology topics. There are some chairs and plants on the stage, and audience members are visible in the foreground.

With the success of last year’s awards we brought back the identity with a few clever clever ideas to cut down on out environmental impact by moving to digital assets over one-time printed versions.