Creating Moments for Bayleys Awards

Bayleys

The Bayleys Awards is the company's annual celebration recognising the achievements of its people from across New Zealand. Following a full day of conference sessions, more than 1,200 guests gathered at Spark Arena for the largest Bayleys Awards to date. Each year, Uno Loco develops a new creative identity, ensuring the evening feels fresh while carrying the energy of the conference into the celebration.

VISUAL IDENTITY | DESIGN | MOTION DESIGN | PRINT | EVENT MANAGEMENT | ENTERTAINMENT | TALENT | AUDIO VISUAL | REGISTRATION | TECHNICAL DIRECTION | H&S MANAGEMENT | PRODUCTION MANAGEMENT | CREATIVE EVENT DESIGN | BRAND EXPERIENCE DESIGN | STRATEGIC EVENT DESIGN | CONTENT PRODUCTION

The awards evening needed to feel like a natural progression from the conference, shifting from business to celebration without losing momentum. The challenge was to create an atmosphere that felt polished, welcoming and worthy of recognising the achievements of Bayleys people, while giving returning guests a new experience each year.

Opportunity

The Bayleys Awards provided an opportunity to shape the atmosphere of the evening through thoughtful design. From the arrival experience to the final dance, every touchpoint was considered to build anticipation, encourage connection and create a memorable celebration for everyone in the room.

Our response

Inspired by the Accelerate theme, we developed a contemporary design language built around chrome finishes, mirrored surfaces and layered lighting. More than 155 metres of LED screens, evolving motion content and dynamic stage layouts created movement throughout the evening, while thousands of candles introduced warmth and intimacy. Portrait photography, live entertainment and carefully considered styling completed an experience that seamlessly transitioned guests from conference to celebration.

What made it special

Delivering a polished event is the expectation. Our focus was on how the environment evolved throughout the evening. By carefully choreographing lighting, motion content, screen layouts and staging, we built atmosphere as the night unfolded, carrying guests from formal presentations into celebration. It demonstrates how creative design and technical production work together to shape not just how an event looks, but how it feels.

  • Thank you again and congratulations on putting together an absolutely unbelievable conference and awards celebration.

    Mike Bayley
    Chairman and Managing Director

  • Thank you so much again for a wonderful 25 conference, both day and night were simply amazing and the feedback has been outstanding. The theming of the day, the opening video (yes I did love it), the event flow and the management of the show was both creative and seamless in execution. The night never fails to wow, (not sure how you do it year after year), the lighting was spectacular, even I was impressed by Lady Gaga and the food, band and party were exceptional. Thank you for being the partners you are, your understanding of us allows for collaboration at a very special level.

    Chris Gwin
    National Director - Franchise Services

  • The best crew Chris, Sam and I could ask for. THANK YOU TEAM!! Outstanding from back of house to front of house. Could see the love put into the day and night - was a smooth operation.

    Ashlynn Waaka-Iraia
    Business Support Manager

  • Thank you to you and your team for being such a dream to work with at the Bayley’s event last week. What a cracker of a conference. Having had the chance to also work with Taylor and Haley at the Xero partner roadshow a few months back, I wanted to share how impressed I am with the calibre of your people and the very strong culture you have clearly built at Uno Loco. I get to work with dozens of event organisers every year both in Australia and around the U.S. and I must say you guys are up there with the absolute best. You’re world class.

    Michael McQueen
    Keynote Speaker